Fecafoot – One All Sports contract: it’s ‘six times more than what Puma was paying’

Fecafoot – One All Sports contract: it’s ‘six times more than what Puma was paying’

N Melo
by N Melo
August 15, 2022 0

Fecafoot – One All Sports contract: it’s ‘six times more than what Puma was paying’

One All Sports is the new equipment supplier of the Indomitable Lions

• Fecafoot announced the news that divides Cameroonians

• The contract signed between the two parties would be more beneficial

After intense reflection, the Cameroonian Football Federation (Fecafoot) decided to trust the American company One All Sports to dress the national teams from now on. The precision of the figures has not been made by the governing body of football but a source close to Fecafoot informs that the proposals of the new equipment supplier defy all competition.

François Bikoro is a journalist who has affinities with the president of Fecafoot Samuel Eto’o Son . In his eyes, One All Sports “brings to the Country of Roger Milla, financial support never obtained before, even six (06) times what Puma paid.

By signing with Cameroon, the traditional Formula 1 supplier has just joined Total in football and this is certainly not trivial. To understand the dimension of this partnership, it came to my mind how Total became Title Sponsor of the ten (10) major CAF competitions and partner of African football.

It is a historic and golden contract that Issa Hayatou had signed for the organization he led. Well, Total has worked for decades alongside Formula 1. It was crazy to imagine that this firm would one day leave motorsports to get into football. But everything happened at the bend of a misunderstanding between the president of the International Automobile Federation (FIA) and the new general manager of Total. We are in 2015.

This is how the French oil company decides to withdraw from F1. He sets up a mastermind to work with the agency and think about a new sport to sponsor, with the fundamental criterion being to choose a discipline on which Total has a lot of impact.

A single month of work was enough to show that Total, the leader in the oil market in Africa, where it has been present for eighty (80) years with more than four thousand two hundred and fifty (4,250) service stations derives most of the of his income.

Indeed, Total gives six (06) times what the former official sponsor granted to the black continent and adds dream bonuses. Since then, Total for the sake of not saturating, will accept that other brands accompany CAF. But there is a big gap between its financial contribution and that of all the sponsors combined.

By signing with the Indomitable Lions, One All Sports would be bringing to the country of Roger Milla, financial support never obtained before, even six (06) times what Puma paid.

Far from being a simple marketing operation, this is a meticulous strategic orientation for the new technical sponsor of Fecafoot. Which has agreed to spread its collaboration over the three (03) years remaining in the mandate of the current tenant of Tsinga. And say that Samuel Eto’o Fils is the craftsman of this flashy contract.

N Melo
NM
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